Episode 34: Matt Hollingshead & Alex Verdurmen - Hifyre

April 6, 2017

Hifyre, a Hamilton-based digital product studio, used to be a one-man show until Matt Hollingshead welcomed Alex Verdurmen as a business partner in 2011. In a first for the podcast, Jenn and Chris explore what a partnership looks like if you didn’t start off as partners in the first place.

Take a listen as the Hifyre guys take you through their entrepreneurial journey. Alex gives his perspective on entering into a partnership in the middle of a business’s path instead of at the beginning. You’ll also learn why Matt says partnership fit is “like a good hug.” Before wrapping up, everyone gets candid when talking about the most enviable and frustrating parts of working with their respective business partner.

It’s an honest discussion that will give you a greater understanding and appreciation of your own professional relationships.

Thanks for listening! If you like what you hear, leave us a five star rating on iTunes.

To learn more about our friends Matt and Alex, visit Hifyre.com.

Topics

  • Meet Hifyre (1:00)
  • Not a partner from the beginning (5:15)
  • Finding balance and fit in a partnership (9:25)
  • Committing to a focus (12:15)
  • Staying on the cutting edge (14:15)
  • Pros and cons of small agency size (17:48)
  • “What is a quality you wish you had from the other person?” (21:45)
  • “What’s the most frustrating part?” (24:06)

Links

mybetterbusinesshalf.com/

facebook.com/kitestring

@KITESTRING

kitestring.ca

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Episode 33: Failure & Losing

March 30, 2017

Fresh off a string of losses, Jenn and Chris are back this week to talk about failure and losing. When you pour your heart and soul into something and still come up short, it can be downright discouraging. But is there value in losing even if it feels terrible?

Debriefing on their recent experiences, our hosts try to figure out whether anything can be learned from those challenges. What they come up with is a list of key takeaways that will help leaders and their teams better manage the disappointment that comes from defeat. Like Jenn says, “Losing sucks, but it’s not horrible.”

When you’re done listening, why not leave us a five star rating and review on iTunes? After all, it’s the least you can do for a couple of losers.

Have a topic you’d like us to tackle? Share your podcast ideas by tweeting @KITESTRING. Thanks for listening!

 

Topics

  • “Let’s talk about losing.” (1:40)
  • “What can we learn from losing?” (6:46)
  • “Why do we hate to lose?” (8:09)
  • “Leaving all your cards on the table.” (11:53)
  • Final thoughts and key takeaways. (12:50)

 

Links

mybetterbusinesshalf.com/

facebook.com/kitestring

@KITESTRING

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Episode 32: Kelly Riley-Dunbavin

March 23, 2017

Follow your passion. It’s common career advice, but what happens when you feel like you’ve found your place and people, but not your passion?

To discuss this topic, we’ve invited our own Manager of Business Development, masterful builder of relationships, and all-around Kitestring cheerleader, Kelly Riley-Dunbavin! Kelly has flourished in her current role where she composes brilliant proposals and is passionate about all things Biz Dev, but that enthusiasm wasn’t always on display in the first position she held at our company.

Join Chris and Jenn as they follow Kelly’s awesome journey at Kitestring and describe how finally finding her “sweet spot” has benefitted the entire Kitestring team, as well as herself. Our team also discusses the importance of being honest with your employer, the concept of “right people, right seats,” and hiring for fit. You may even be treated to some of Kelly’s trademark British slang along the way!

Have a topic you’d like us to tackle? Share your podcast ideas by tweeting @KITESTRING. Thanks for listening!

 

Topics

  • Joining the Kitestring team (3:00)
  • Finding your place, but not your passion (8:12)
  • Being open and honest with your employer (9:40)
  • “Right people, right seats” (11:00)
  • Discovering your passion (13:11)
  • Hire for Fit (20:30)
  • Living authentically (23:00)

 

Links

mybetterbusinesshalf.com/

facebook.com/kitestring

@KITESTRING

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Episode 31: Valentine’s Day Special

February 15, 2017

How do you sell the intangible? That’s the question on Chris and Jenn’s minds in a special Valentine’s Day edition of the podcast. Going back to basics and drawing on their ten years of experience, they tackle the topic from both a client and agency perspective. From the competitive proposal process to the importance of finding an agency that fits your company culture, Jenn and Chris walk you through the process of buying and selling creative services. If this week’s tips made your heart sing, why not show us some love by leaving a five star review on our iTunes page? Thanks for listening!

 

Topics

  • How to sell the intangible (2:15)
  • The competitive proposal process (9:50)
  • Fixing client problems (11:50)
  • “By being your partner, we can change your business together” (13:48)
  • Educating your client (16:05)
  • Hiring an agency that fits (18:50)

 

Links

mybetterbusinesshalf.com/

facebook.com/kitestring

@KITESTRING

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Episode 30: Erin Dunham and Matt Kershaw - The Other Bird

February 1, 2017

Erin Dunham and Matt Kershaw of The Other Bird are the brains behind some of Hamilton’s most delectable dishes and unforgettable dining experiences. This week, we get a behind-the-scenes glimpse into the restaurant business and the lifestyle that goes along with it. Erin and Matt also talk about the importance of learning to let go and trust others to do their jobs even though you may want to do it yourself. It’s an episode full of delicious morsels of entrepreneurial wisdom! Thanks for listening and don’t forget to leave us a rating on iTunes!

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Episode 29: Chris Barnes

January 27, 2017

When it comes to digital marketing, a DIY approach isn’t such a good idea. That’s where Chris Barnes comes in. As a member of Kitestring’s digital team, Chris navigates the ever-changing worlds of e-commerce and digital marketing. In this episode, Chris gives us sound advice on search engine optimization and we discuss the difficult choice to “divorce” a business partner when a common vision is no longer shared. If you enjoyed this week’s episode, please leave us a review and rating on iTunes. Thanks for listening to this week’s episode of My Better Business Half!

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Episode 28: Melanie Sodtka

January 13, 2017

Forget about “a box of chocolates.” For entrepreneur and professor, Melanie Sodtka, “Life is like a dessert table.” With so many options to choose from, how do we choose that one slice of life that will make us happy? This is the question that Melanie explores in her new blog, EgoCake. This week, we ask Melanie about creating her blog, how to approach doing business with different personality types, and whether there is a “secret sauce” to hiring millennials (What do they want? What are they looking for?). Talking with Melanie was a real treat, so we hope you enjoy this week’s chat as much as we do! And if you’re feeling extra sweet, why not leave us a review and rating on iTunes? Thanks for listening!

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Episode 27: Kristin Archer I Heart Hamilton

January 5, 2017

Like many new grads, Kristin Archer finished school and asked herself: “Now what?” What came next was a summer blog project called “I Heart Hamilton” and a mission to encourage Hamiltonians to be tourists in their own city. Today, the blog has a loyal following and has led Kristin to a career in social media management. In this week’s episode, we welcome Kristin to the podcast and chat with this “girl about town” about how she built her personal brand through her blog. Plus, you won’t want to miss her top social media tip for small businesses! Thanks for listening and we hope you enjoy this week’s episode!

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Episode 26: Doug Folsetter and Tricia Taffs

December 22, 2016

Batman and Superman. Sherlock and Watson. And now, Taffs and Folsetter! This week, we’re talking business team-ups with local Hamilton realtors Tricia Taffs and Doug Folsetter. The duo discusses the importance of compromising and how their male-female partnership works to their advantage when dealing with clients. Plus, have you ever wondered about the strange things realtors find in the homes they sell? Stay tuned to the end when all will be revealed! Thanks for listening to this week’s episode!

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Episode 25: Natalie Davison

December 14, 2016

Prepare to fall in love with Kitestring’s own “heart in Moncton,” Natalie Davison! Natalie is the Director, Sales & Operations for Eastern Canada at our office in Moncton, New Brunswick. In this week’s episode we learn about what it’s like to work for an entrepreneur and how a year of self-discovery led Natalie to her Kitestring family. We hope you enjoy listening in as the newest member of our team makes her My Better Business Half debut!

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